1 why is it important that the advertising media and creative department work closely together

63 - discussion: advertising, public relations, personal selling, and sales promotions 1 why is it important that the advertising media and creative department work closely together one of marketers’ primary goals is to develop meaningful, memorable advertising campaign that will stand out among the sea of ads consumers are inundated with each day. I am seeking an answer incorporating the following article, why is it important that the advertising media and creative departments work closely together narayanan, s, desiraju, r, & chintagunta, p k (2004) return on investment implications for pharmaceutical promotional expenditures: the role of marketing-mix interactions.

It is important that the advertising media and creative department work closely together to decreases friction between the two and promotes a more innovative ad for the organization if the two lack in communication, there is a high possibility that they will spend more time creating the product (kotler.

List and briefly describe the various forms of direct digital and social media marketing ( aacsb : written and oral communication) 14-2 compare and contrast a marketing web site and a branded community web site. It is important that the advertising and creative teams work together so that a unified message is delivered to the consumer this allows the consumer to build trust in the company. It is important that the advertising and creative teams worktogether so that a unified message is delivered to the consumerthis allows the consumer to build trust in the company.

Why is it important that the advertising media and creative departments work closely together (aacsb: communication) answer: in the past, companies often viewed media planning as secondary to the message-creation process.

1 why is it important that the advertising media and creative department work closely together

1why is it important that the advertising media and creative department work closely together 2why is public relations sometimes referred to as a marketing stepchild. Although every department is essential in an advertising agency, the creative department is the one that defines it if an advertising agency has a product, it is creative work and that is done by the talented people who work (and often live) in the creative department. In fact, in more progressive and mature advertising markets, the media companies have assumed the leadership role in terms of what sort of advertising ought to be done, and the creative groups have been following along.

  • Advertising in the media advertising is an important social phenomenon it both stimulates consumption, economic activity models, life-styles and a certain value orientation consumers are confronted with extensive daily doses of advertising in multiple media.
  • The more things change, the more they stay the same time was when every advertising agency worth its salt had a captive media planning and buying department in charge of finding appropriate placements for the astounding whiz-bang wizardry that emerged from the offices of the scruffy, jeans-and-tee-shirt crowd who did all the creative work and grabbed all the glory.

1 why is it important that the advertising media and creative department work closely together Why is it important that the advertising media and creative department work closely together answer: advertising is the way to represent the product or the services to the customers in a more creative and effective way. 1 why is it important that the advertising media and creative department work closely together Why is it important that the advertising media and creative department work closely together answer: advertising is the way to represent the product or the services to the customers in a more creative and effective way. 1 why is it important that the advertising media and creative department work closely together Why is it important that the advertising media and creative department work closely together answer: advertising is the way to represent the product or the services to the customers in a more creative and effective way. 1 why is it important that the advertising media and creative department work closely together Why is it important that the advertising media and creative department work closely together answer: advertising is the way to represent the product or the services to the customers in a more creative and effective way.
1 why is it important that the advertising media and creative department work closely together
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